The "Hispanic" Market in Pittsburgh

I've resolved to spend less time commenting on bits that I pick up in the Post-Gazette, but I can't resist this one. PNC Bank is bringing Spanish-language commercials to Pittsburgh. This is a great thing. (I'm not holding my breath, though, for Telemundo to show up on basic cable.) If the region wants to grow, it needs to attract large numbers of two groups, Hispanics and Asians and Asian-Americans. Public, commercial recognition of these communities is an important step.


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Pittsblog 2.0 is written by Mike Madison, a law professor at the University of Pittsburgh. Send email to michael.j.madison[at] Mike also blogs at, on law and technology. Chris Briem of Null Space drops by from time to time.

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